Category: PR524
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Rivian R2: For All of Life’s Adventures
Table of Contents: Campaign Overview | 1. Out-of-Home Ads | 2. Digital (Infographic) | 3. Social Media Ads (Instagram) | 4. Blog Campaign Overview The following campaign was produced for a final project in the course Multimedia Content Creation for Brand Storytelling (PR524) through USC’s Public Relations and Advertising Master’s program Background The Problem: Rivian…
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Sierra Club “Be the Change, California” (PR524 Midterm)
Campaign Overview For this project, I was asked to create a public education campaign for my client organization – the Sierra Club – that educates and hopefully drives behavioral change on organic waste disposal. The following campaign was produced for a midterm project in the course Multimedia Content Creation for Brand Storytelling (PR524) through USC’s…
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![Valentine’s Day is for Love. Let Postmates Handle the Rest this Year. [Blog Assignment]](https://dmacy.annenberghosting.com/wp-content/uploads/2024/02/Postmates-PR524-Article.png)
Valentine’s Day is for Love. Let Postmates Handle the Rest this Year. [Blog Assignment]
Food is Our Love Language Valentine’s Day is right around the corner and we all know creating a romantic evening often starts with food. Food that brings us joy and evokes memories: the boba tea you tried on your first date, the pasta he made for you when you were sick, or the tacos you…